Bofu Electric Appliances has achieved a full year of success with its first season's success


2024/04/11

Entering the production workshop of Ningbo Bofu Electrical Appliance Co., Ltd., all 8 final assembly production lines were fully utilized. The workers stood in front of the assembly line, assembling in an orderly manner, from installing integrated circuits to performance testing. After 45 steps of tempering, each intelligent sports equipment was finally boxed and packaged, ready to be delivered to customers. The production manager of the workshop told reporters that currently the entire workshop can produce 2500 intelligent sports equipment per day. At the same time, the company is also accelerating the recruitment of production line workers and continuously expanding production capacity.
The exceptionally busy production workshop is due to the abundance of orders from the enterprise. "This year, the company has received orders for 600000 units of intelligent sports equipment. According to the current production progress, this order has basically covered the company's annual production capacity. It is expected that the output value this year will reach 300 million yuan, an increase of 130% from 130 million yuan in 2023." Dong Xipan, General Manager of Bofu Electric, happily told reporters.
Established in June 2017, Bofu Electric Appliances is a high-tech enterprise specializing in the design, production, and sales of intelligent sports and fitness equipment as well as medical rehabilitation equipment. The intelligent health exercise equipment independently innovated and developed is currently at the forefront of industry iteration, with nearly 100 product patents. It has been leading the application in rehabilitation medicine, shaping, and fitness sectors.
The continuous upward growth curve of enterprises is due to their emphasis on new product research and development. In 2021, the company invested over 20 million yuan in the research and development and production of intelligent sports equipment. After two years of research and development and production, their intelligent treadmill has gained market recognition. "Our smart treadmill is linked to the corresponding app on the phone to simulate running scenes and backup exercise data. At the same time, it can also be connected to the internet for multiplayer sports competitions, increasing interactivity and fun during exercise." Dong Xipan explained to reporters. The staff demonstrated the app to the reporter. Through networking and screen mirroring, runners can select running equipment scenes and participate in running competitions. Here, runners are not only exercising, but also playing an experiential game. At present, this intelligent treadmill has been updated to the second generation and has received good market feedback, becoming the flagship product of the enterprise.
In addition, the constantly expanding sales market has also become an important reason for the increase in enterprise output value. It is reported that since last year, the company has been expanding from its original North American market to the European Union and Southeast Asian markets. "Next, we will develop along the direction of the Olympic Movement and promote the development of subsequent series of products in combination with Internet applications," said Dong Xipan.

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